BUILD YOUR ENDGAME
We created a cinema spot promoting new LEGO Marvel Avengers sets, which aired in movie theaters right before Avengers: Endgame.
For the purple carpet global premiere event, we assembled a one-of-a-kind LEGO installation featuring the Avengers logo and signature props, which were autographed by the stars of the film.
This brick-built spectacle gave fans and film stars an irresistible photo opportunity and allowed us to earn impressions thanks to media outlets, paparazzi, and social influencers doing all the sharing for us.
